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Hot Topics in Advertising Law 2013

Chair(s): Jeremy Feigelson, Randi W. Singer

Practice Area: Commercial law, Commercial litigation, Communications and telecommunications, Digital and mass media, Litigation, Online and traditional advertising

Published: May 2013 i Other versions can be found in the Related Items tab.
ISBN: 9781402420023
PLI Item #: 41820
CHB Spine #: G1138

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Front Matter
Faculty Bios
Table of Contents
Chapter 1. .com Disclosures: How to Make Effective Disclosures in Digital Advertising (March, 2013)
Chapter 2. Final Order, In the Matter of POM Wonderful LLC (January 10, 2013)
Chapter 3. Opinion of the Commission, In the Matter of POM Wonderful LLC (January 10, 2013)
Chapter 4. Concurring Statement of Commissioner Maureen K. Ohlhausen in the Matter of POM Wonderful, (January 10, 2013)
Chapter 5. Concurring Statement of Commissioner J. Thomas Rosch in the Matter of POM Wonderful, Docket No. 9344 (January 10, 2013)
Chapter 6. Stipulated Final Judgment and Order for Permanent Injunction and Other Equitable Relief, Federal Trade Commission v. Skechers U.S.A., Inc., U.S. (N.D. Oh., July 12, 2012)
Chapter 7. Complaint: Federal Trade Commission v. Skechers U.S.A., Inc. (N.D. Oh., May 16, 2012)
Chapter 8. GreenPan Inc.—Thermolon Ceramic Coated Cookware, National Advertising Division, NAD Case Reports No. 5519 (October 31, 2012)
Chapter 9. Campbell Soup Company—Campbell’s V8 Original Vegetable Juice, National Advertising Division, NAD Case Reports No. 5507 (September 14, 2012)
Chapter 10. Ocean Spray Cranberries Inc.—Ocean Spray Cranberry Juice, National Advertising Division, NAD Case Reports No. 5453 (April 24, 2012)
Chapter 11. Bandai America Inc., Case #5546 (January 16, 2013)
Chapter 12. HDGroup, LLC, Case #5541 (January 9, 2013)
Chapter 13. Kraft Foods Global, Inc., Case #5534 (December 19, 2012)
Chapter 14. McDonald’s Corporation, Case #5527 (December 7, 2012)
Chapter 15. Suncore Products LLC, Case #5520 (October 31, 2012)
Chapter 16. Intent-Based Advertising for Lawyers
Chapter 17. FTC Staff Report: Mobile Privacy Disclosures: Building Trust Through Transparency (February, 2013)
Chapter 18. Privacy on the Go: Recommendations for the Mobile Ecosystem (January, 2013)
Chapter 19. Mobile Device Location Data: Additional Federal Actions Could Help Protect Consumer Privacy (September, 2012)
Chapter 20. John B. Kim, v. Space Pencil, Inc., 2012 WL 5948951 (N.D. Ca., November 28, 2012)
Chapter 21. Press Release: Google Will Pay $22.5 Million to Settle FTC Charges it Misrepresented Privacy Assurances to Users of Apple’s Safari Internet Browser (August 9, 2012)
Chapter 22. U.S. v. Google Inc. (N.D. Ca., August 8, 2012)
Chapter 23. First Amended Class Action Complaint: In Re Facebook Internet Tracking Litigation, (N.D. Ca., April 03, 2012)
Chapter 24. The BCAP Code: The UK Code of Broadcast Advertising, Edition 1 (2010)
Chapter 25. Committee of Advertising Practice Press Release: Online Behavioural Advertising Regulatory Statement (November 20, 2012)
Chapter 26. The CAP Code: The UK Code of Non-broadcast Advertising, Sales Promotion and Direct Marketing, Edition 12 (2010)
Chapter 27. ICC Consolidated Code of Advertising and Marketing Communications Practice (August, 2011) Found at http://www.iccwbo.org/ & http://codescentre.com/
Chapter 28. The European Advertising Standards Alliance Documents: Relevant Links
Chapter 29. Directive 2010/13/EU of the European Parliament and of the Council: Audiovisual Media Services Directive (March 10, 2010)
Chapter 30. Directive 2005/29/EC of the European Parliament and of the Council: Unfair Commercial Practices Directive (May 11, 2005)
Chapter 31. Guides for the Use of Environmental Marketing Claims, 16 CFR Part 260 (October 11, 2012)
Chapter 32. Guides for the Use of Environmental Marketing Claims (October 11, 2012)
Chapter 33. Enforcement Policy Statement Regarding VOC-Free Claims for Architectural Coatings
Chapter 34. Press Release: FTC Issues Revised “Green Guides” (October 1, 2012) Federal Trade Commission
Chapter 35. Press Release: FTC Releases Follow-Up Study Detailing Promotional Activities, Expenditures, and Nutritional Profiles of Food Marketed to Children and Adolescents (December 21, 2012)
Chapter 36. A Review of Food Marketing to Children and Adolescents—Executive Summary (December 2012)
Chapter 37. New York Rules of Professional Conduct
Chapter 38. Individual Rules and Practices in Civil Cases (August 3, 2012)
Chapter 39. Federal Trade Commission v. PCCare247 Inc. (S.D.N.Y. March 7, 2013)
Chapter 40. American Freedom Defense Initiative v. Metropolitan Transportation Authority (S.D.N.Y. July 20, 2012)
Chapter 41. Advertising Standards for Licensed Properties of the Metropolitan Transportation Authority
Chapter 42. Second Ave. Deli v. Heart Attack Grill Order (S.D.N.Y. July 5, 2012)
Index

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