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Tracking and Targeting Customers and Prospects Online, on Mobile Devices, and in Social Media 2014
Author(s):
D. Reed Freeman
Practice Area:
Intellectual Property, Privacy & Cybersecurity
Published:
Nov 2014
ISBN:
9781402423321
PLI Item #:
50571
CHB Spine #:
G1207
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Table of Contents
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Front Matter
Faculty Bios
Table of Contents
Chapter 1. Technology Primer—Online Privacy (August 12, 2014)
Chapter 2. 2013 NAI Code of Conduct
Chapter 3. Self-Regulatory Principles for Online Behavioral Advertising (July 2009)
Chapter 4. Self-Regulatory Principles for Multi-Site Data (November 2011)
Chapter 5. Application of Self-Regulatory Principles to the Mobile Environment (July 2013)
Chapter 6. 2013 NAI Mobile Application Code
Chapter 7. Online Behavioral Advertising: Regulatory Developments in the U.S., EU and Asia
Chapter 8. 2013 NAI Annual Compliance Report
Chapter 9. General Overview of Recent Privacy Class Action Litigation Trends—2014
Chapter 10. The WWW in My Hands: Recent Mobile and Privacy Developments
Index
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