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Fundamentals of Trademark Law in the Global Marketplace 2014

Chair(s): Lynn S. Fruchter, Jeffery A. Handelman, Anne Hiaring Hocking

Practice Area: Intellectual property, International law, Practice skills (Intellectual property), Trade secrets, Trademarks

Published: Jun 2014 i Other versions can be found in the Related Items tab.
ISBN: 9781402422379
PLI Item #: 51153
CHB Spine #: G1190

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Front Matter
Faculty Bios
Table of Contents
Chapter 1. Basic Principles of Trademark Law (April 7, 2014)
Chapter 2. Key Principles of Trademark Law and Unfair Competition (June 13, 2014)
Chapter 3. Fundamentals of Trademark Law in the Global Marketplace: An Introduction to Trademarks
Chapter 4. Fundamentals of Trademark Law in the Global Marketplace (PowerPoint Slides) (July 15, 2014)
Chapter 5. Trademark Clearance, Risk Assessment and the Application Process (April 7, 2014)
Chapter 6. Chapter 2: The Multiple Factor Test, Practising Law Institute, Likelihood of Confusion in Trademark Law, 2nd Edition (November, 2012)
Chapter 7. International Trademark Searching & Filing Strategies
Chapter 8. Trademark and Unfair Competition Litigation: A Primer
Chapter 9. Proving Harm—Not Presuming It: What Are The Evidentiary Implications After Herb Reed Enters., LLC v. Fla. Entm’t Mgmt, 736 F.3d 1239 (9th Cir. 2013)? (April 2, 2014)
Chapter 10. TTAB and UDRP Proceedings: Streamlined Adjudicative Alternatives for Brand Owners (April 13, 2014)
Chapter 11. Fundamentals of Trademark Law in the Global Marketplace (PowerPoint Slides)
Index